EA, Tencent Sign Deal to Put TV-Style Commercials in Video Games

An advertising platform named playerWON has announced it has signed deals with EA and Tencent’s Hi-Rez Studios to bring TV-like commercials in video games. PlayerWON is owned and operated by Simulmedia, which claims players will be able to watch ads in exchange for in-game perks. The system has reportedly been in testing for
Subscribe to iCameroon.Com Newsletter