Technology

Sweet, sweet data ! Pas facile, pour les marques, de personnaliser leurs stratégies marketing quand le chemin direct vers les données des consommateurs est semé d’intermédiaires.

Au menu des 10 idées marketing de la semaine : la nouvelle campagne de la FDJ sur la pratique sportive des femmes, l’alliance Amazon – Snapchat, le retour des French Days et le lancement d’un nouveau concept de magasin signé … Continue reading →

The first examination of solar road power and performance is in. The data isn’t encouraging. The post Solar Roads Officially Suck appeared first on ExtremeTech.

Qualcomm has accused Apple of stealing trade secrets related to its modem technology and giving the tech to Intel. The post Qualcomm Accuses Apple of Giving Trade Secrets to Intel appeared first on ExtremeTech.

For those looking for a powerful gaming rig that’s actually affordable, the iBuyPower Elite is being sold on Amazon right now for just $799. With a Ryzen 7 1800X processor, a 4GB Radeon RX 580 graphics card, and 16GB of … Continue reading →

Public health agencies have worked to reduce mosquito populations, but researchers from Imperial College London have developed a genetic technique that could control mosquito populations with much greater effectiveness. The post New ‘Gene Drive’ Can Wipe Out Disease-Carrying Mosquitoes appeared … Continue reading →

VIA’s subsidiary and Chinese government partnership, Zhaoxin, has announced a new x86-compatible CPU architecture built on TSMC’s 16nm FinFET process. The post Zhaoxin Shows Off 8-Core x86 CPU at 3GHz, Built on 16nm FinFET appeared first on ExtremeTech.

Nvidia’s stock price slid last week as Wall Street reacted to the disappointing Turing launch. The post Nvidia Shares Skid on Disappointing RTX GPU Launch appeared first on ExtremeTech.

Intel’s manufacturing woes are having an impact on other companies, with Micron projecting lower revenue for the rest of the year. The post Micron Shares Fall as Wall Street Frets Over Intel-Fueled Memory Downturn appeared first on ExtremeTech.

Robot vacuums equipped with mapping offer a host of advantages over sensor-driven models. Their high price tags, however, can be a deterrent, especially if you’re not yet sold on automating this household chore. Enter the Ecovacs Deebot 901, which fills … Continue reading →