Technology

Encore perçu comme un mode d’achat média low cost, l’achat média programmatique, qui ne cesse de se développer sur le marché français, offre, en fait, des KPI’s puissants grâce à l’intégration de la data.

Retour sur les principaux enseignements de l’étude Irep/France Pub, consacrée aux revenus publicitaires au premier semestre 2016, suivi d’une analyse de l’évolution du marché publicitaire par Xavier Guillon, directeur général de France Pub.

La régie de Cdiscount lance une offre d’envoi de mails publicitaires personnalisés et en temps réel, à chaque visiteur identifié sur un site grâce à son cookie.

China is claiming to have invented quantum radar. If true, this could destroy much of the stealth potential of the United States’ aircraft and Navy vessels — but we wouldn’t hold our breath just yet.

If there’s a theme to this week’s collection of newly streaming movies it would have to be “not quite fitting in.” Either the movies are about outcasts, or the movies themselves occupy the fringes in some way. We have an … Continue reading →

People have been throwing outdoor celebrations for hundreds of years without technology—all you need is some fire, some friends, and some good food. But you can up the ante on your next party with some high-tech gadgets that will take … Continue reading →

Best Deals of the Week, September 19th – September 23rd – Deal Alert Check out this roundup of the best deals on gadgets, gear and other cool stuff we have found this week, the week of September 19th. All items … Continue reading →

No Man’s Sky has turned into a graveyard six weeks after launch, with a tiny fraction of its original player base. Hello Games remains devoted to the title, but many fans are frustrated with limited communication.

SpaceX says a breach in the helium system caused the anomaly, but it’s not the same as the last helium breach.

Oculus founder Luckey Palmer has admitted to funding a group dedicated to spreading pro-Trump, alt-right memes and self-described “shitposts.” This is not the kind of publicity Facebook is likely to want for its Oculus Rift VR platform.