Technology 
WaterGenius promises a free tool to help California fight the drought
Can California survive the drought? One Oakland-based company thinks it has part of the solution. BKi’s free WaterGenius website—expected to open next week—could help homeowners cut down on water consumption. The state desperately needs water conservation. California is in the … Continue reading
Mesure de vos campagnes marketing : 9 indicateurs de performance incontournables
Quelle que soit la nature de votre activité professionnelle, dès lors que vous investissez dans un projet, il est essentiel que vous puissiez mesurer son retour sur investissement (ROI). Et c’est encore plus vrai lorsqu’il s’agit de marketing. Comme souvent, … Continue reading
Grand nettoyage de printemps pour les logos
C’est le printemps. Comme chaque année, le moment est venu de faire le grand ménage, après une longue période d’hibernation, et de se préparer au mieux pour l’été. Depuis janvier, de nombreuses entreprises ont choisi d’en faire de même et … Continue reading
Emailing : le tracking 2.0 révèle aux marketeurs des données inédites !
On ne vous l’apprend pas, l’emailing était, est et restera encore longtemps un canal marketing d’exception dont le ROI est incomparable aux autres techniques marketing. Sa force réside sûrement dans la possibilité qu’il offre de calculer avec précision les retours … Continue reading
Android M developer preview hands on: Refining the experience
The still-unnamed Android M is only out in developer preview, but it seems aimed at cleaning up some of Lollipop’s rough edges and addressing user complaints about how Android operates.
Software snag silences Science Guy’s solar sail spacecraft
The new solar sail demonstration vehicle, LightSail-A, has lost communication with Earth due to a software glitch. Engineers have not been able to reset the device, but are hoping a cosmic ray will hit the craft, rebooting the electronics.
AMD updates Catalyst beta drivers, reportedly prepping new ‘Fury’ brand to take on GTX Titan
AMD has released a new set of drivers for Radeon cards and may be considering a new high-end brand for its GPUs. Will the Radeon Fury soon debut against the Titan X?
NASA begins testing InSight, next Mars lander, for 2016 mission
InSight will be as large as a car, and instead of looking for signs of life or studying surface rock composition, it’s directed at learning more about the interior of Mars.
iPad Mini vs. Nvidia Shield Tablet vs. Kindle Fire HDX: How the biggest little tablets compare
Little tablets are still big. Let’s figure out which one is best for you.
ET deals: Lenovo Z50 15-inch 1080p laptop for $499
If you’re in search of an affordable laptop that’s built for both work and play, check out the Z50 from Lenovo. With a full HD display, a nice big hard drive, and RAM to spare, this laptop can handle all … Continue reading
